New Beginnings for Your Cover Letter
by Kim Isaacs
Cover letter openers are often pretty generic, but they don't have to be. "Most cover letters begin with something like, 'In response to your job advertisement, I'm forwarding my resume for your review and consideration,'" says Abby Locke, speaker, writer and president of Premier Writing Solutions. "Make a stronger first impression by writing something different -- something that will readily show the value you offer."
You can grab the reader's attention by highlighting accomplishments, your passion for contributing to the employer's mission and your strongest related skills. To get started, Locke suggests writing a list of the top three ways you would add value to an organization. "What core competencies would enable you to excel in the position you're targeting?" Locke asks. "How would the employer benefit from hiring you?"
If the first few lines of your letter are causing your readers' eyes to glaze over, it's time for a makeover. Review these examples for ideas and inspiration.
Your company is truly a leader in healthcare information -- you offer solutions that ultimately enhance the quality of healthcare delivery. I am excited by your mission and would be able to translate this excitement by providing top-notch administrative services to you and your team members.
ABC Organization's community liaison position is an excellent fit for my qualifications, and I am very interested in speaking with you about the opening. Although my current role as a youth worker is tremendously rewarding, I would like to become more involved in preventing the vicious cycle of hunger, poverty and unfulfilled human potential on a broader, national level. Your opening presents that precise opportunity.
Customer Service Representative
Profit-minded and customer-centred, I believe that the path to revenue-goal attainment begins with providing exemplary customer care. Toward that end, I have been successful in solving an assortment of service, billing and order-processing issues to build a loyal client following. My 10 years of customer service experience for diverse industry employers will enable me to provide outstanding service to your customers.
I read with great interest the article in Fortune announcing the upcoming launch of ABC Bank. Congratulations on this new venture and its already impressive $20 million in loans pre-charter! The possibility of contributing to the growth of your bank is exciting, and I would like to explore a potential employment match that I am confident will be a win-win proposition.
Health Program Management
Would you like to reduce medical costs, increase productivity and build a team of happy, healthy employees? If so, you may be interested in adding me to your management team. For my current employer, I have:
- Saved lives through medical screenings, risk-reduction programs and wellness education;
- Decreased medical costs by $180K annually; and
- Reduced employee absenteeism to an all-time low.
As an experienced technology manager and business owner, I know firsthand how challenging it can be to remain current with ever-evolving technology without breaking the budget. But whether you are trying to equip your workforce or stock your retail showroom with the latest in next-generation laptops, I promise you will find the solution (and the value) you are looking for by retaining my services as an IT consultant.
Marketing New Graduate
DEF Company's marketing assistant opening is an excellent match to my qualifications. As a recent graduate of ABC University with a major in marketing, I offer solid academic credentials as well as industry experience gained from an internship at GHI Company. If given the chance, I know that my strong business and marketing foundation would benefit your department, customers and bottom line.
If you are seeking to augment your legal team with a results-proven, technically skilled and solidly credentialed paralegal, my enclosed resume will be of interest. Characterized by my current supervisor as a "shining star in the department" with an "exceptional knowledge and skill base," my expertise in corporate law will enable me to hit the ground running as a paralegal with your firm.
Real Estate Agent
In my previous position, I sold dirt... for millions of dollars. But if you asked my real estate clients what they had purchased, they would describe their soon-to-be-built, luxury high-rise condominium homes. It's that kind of pre-sales success that I offer your firm, and I am very interested in joining your team.
If you are seeking to augment your business-development team with a top-producing sales professional, my enclosed resume will be of interest. In my strong interest in joining ABC Company, you will find a history of #1-ranked sales performance combined with a six-year track record of outperforming quotas by as much as 150%.