Creative Director Job Overview Creative directors complete several important tasks within advertising and marketing ...
Creative Director Job Overview
Creative directors complete several important tasks within advertising and marketing agencies. Most creative directors need excellent communication skills, so they can describe project goals, manage employees and build relationships with clients.
As companies increasingly rely on Internet and social media advertising, creative directors should learn how they can use new technologies to reach target audiences. Some advertising and marketing professionals choose to base their careers on the benefits of using new media outlets.
Creative Director Job Education Requirements
Most advertising and marketing firms will only hire creative directors who have college degrees as well as several years of industry experience. Popular subjects for creative directors include:
- Graphic design
- Creative writing
Those working in highly competitive markets should consider earning business degrees that teach them how to manage employees and offices.
Creative Director Job Market
The job market for creative directors is expected to grow at an average rate for the next decade or so. Professionals looking to expand their employment options should consider searching for related positions as creative marketing directors or account executives.
Creative Director Job Salary Information
The national median hourly wage for marketing and advertising managers is about C$38.46 (about C$80,000 per year). Creative directors who work in some areas, however, have more earning potential than others. The median hourly wage in Alberta is C$45.67 (about C$95,000), while the median hourly wage in Prince Edward Island is C$21.54 (about C$45,000).
Advertising professionals who want more control over their careers may want to become creative consultants. Creative consultants get to set their own rates. Those with above average skills may find that they can earn more money working independently instead of for an employer.