Seasonal Marketing Jobs in Manitoba
College of Pharmacists of Manitoba
Winnipeg, MB
RESPONSIBILITIES Editorial and Internal Communications * Organize and lead editorial planning meetings with the Communication Coordinator * Oversee the strategic direction of all internal publications such as Friday Five and quarterly newsletters * Identify and implement strategies to increase registrant engagement and leadership Digital Strategy and Data * Oversee digital analytics reporting; generate insights and monitor communication KPIs * Maintain and refine social media strategy, including content, scheduling, engagement, and reporting * Manage digital transformation projects in collaboration with consultants and vendors * Ensure accessibility and effectiveness across communication platforms Media, Public Relations & Crisis Communications * Monitor provincial and national media coverage relevant to CPhM and pharmacy regulation * Lead media relations efforts and serve as spokesperson when designated * Develop key messages, media protocols, and briefing materials * Design and implement a media relations strategy and media training for leadership and Council Mentorship and Staff Oversight * Provide day-to-day guidance, mentorship, and support to the Communications Coordinator * Review and approve drafted articles, communication strategies, and social media content * Offer regular feedback to support growth in writing, planning, and digital engagement * Participate in setting goals and contribute to performance reviews * Foster a collaborative, supportive work environment that encourages skill development and ownership of projects Strategic Communications Projects * Develop the Annual Report strategy and oversee its production * Lead the communications plan for Safety IQ in collaboration with Field Operations and the Communications Coordinator * Develop communications components of educational modules for pharmacy professionals Organizational Reporting and Leadership * Oversee Strategic Plan reporting processes, including collecting staff data and preparing Council and public materials * Fulfill responsibilities of the Data Protection Officer as per CPhM policy * Mentor the Communications Coordinator through project work and regular feedback * Contribute to cross-departmental projects and organization-wide communication planning SPECIAL PROJECTS AND STRATEGIC INITIATIVES The Communications Specialist is responsible for identifying, leading, and implementing special projects that enhance CPhM's strategic communications capacity. This role also includes mentoring and overseeing the work of a junior associate (communications coordinator), leading special projects, and working cross-functionally with staff to meet evolving communication needs.